Social networking sites that emphasize business offer powerful tools for finding new customers, recruiting new employees, generating interest in your business proposition and even finding a new business partner.
You can search for new contacts based on their business, location, interests, experience or even their past employment.
I have often started dialogue with some people through their blogs and articles. When somebody writes something interesting I often click on their profile to find out more about the writer.
Sometimes I send a private message and if they reply then we are now connected. A real relationship is more than just about one message sent and one received online. Real relationships form when several messages have been exchanged and either a phone call or a meeting follows to start discussing potential avenues of business.
I believe in the theory of random connections so I do not only connect with people that are obviously in the same line of business. I try to connect with people from all walks of life if I find that we have something in common whether it is a liking for the same type of music or even a common interest in some topical...
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