Now, Work Your Plan
Early in my career, I was told, Most people have a business plan, but the problem is they dont work their plan. The same may be said of New Year resolutions. How many promises did you make to yourself and on how many of them will you follow through?
One major problem is sometimes too many goals are set. Another issue may be the one goal is so dramatic it would consume all of your time to achieve. In fact, it may be so huge, it becomes overwhelming. At this stage, not only will you not work on this idea, but the state of overwhelm will prevent you from achieving your other simpler goals.
For example, if you wanted to get known nationwide this year, you would have to undertake major public relations strides to accomplish this. It would entail speaking everywhere you could, demonstrating your expertise, contacting as much of the media as possible and the continuation of being seen and heard in every manner known to mankind.
At the same time, you still have all of the other avenues of your business to contend with as the CEO of your own company. How do you combat this dilemma?
In my mind, I equated a large year-long...
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