Political Promotional Products: An Effective Use Of Campaign Dollars

| Total Words: 348

According to a recent article by Jim Kuhnhenn, presidential candidates are planning to spend more than ever before on advertising. For instance, Kuhnhenn says Barack Obama has spent more than $2.7 million in ad spending in Iowa alone, according to data compiled by other presidential campaigns. He added that most of the candidates advertising dollars will be spent on television and radio ads, especially in Iowa and New Hampshire. Perhaps these candidates and their campaign organizers should also consider spending money on political promotional products.

Of course there will be the typical bumper sticker and hand fan campaigns, as well as yard signs to promote the candidates. However, there is a new trend in campaign advertising, unique political promotional products. There are many unique political products that take the campaign off the beaten path into uncharted and highly effective territory.

Political promotional products range from the typical signs and buttons to things like stress balls and awareness bracelets. These political promotional products can be even more effective in raising awareness of the candidates political views, and all can be imprinted with...

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