Nothing disarms and invites an audience in more than humor. We are instantly drawn to people we think are funny. We enjoy listening to humorous individuals and hearing what they have to say. Humor grabs attention, creates rapport and makes a message more memorable. It can also relieve tension, enhance relationships and motivate people.
If youve got an important message to share, humor can give you a huge advantage. The actor John Cleese once said, If I can get you to laugh with me, you like me better, which makes you more open to my ideas. And if I can persuade you to laugh at the particular point I make, by laughing at it you acknowledge its truth. Dont use humor just to get a laugh out of your prospects. In humor, there is so much potential for influence. Armed with humor, you can provide special insights or teach important principles.
Humor must be used cautiously, however. If used properly, it will help your audience to like you. If used ineffectively or inappropriately, however, it can be a big turn off. The instant you irritate or offend your audience members, its over. Nothing you say or do from that point forward will rectify the damage done. Worse, theyll...
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