You know when you want to turn your car on, you have to put the key in the ignition, put the car in drive, press the gas and go. Nothing changesYou press the gas, You hit the brake, You stop at red lights, You forge forwardnothing changes! You stay consistent, because you cant change your car based upon the road your on. You cant prejudge and say Im not going to bring my shocks today, because I dont need them on this particular road, or I dont need my blinker, because Im only going to go straight. I live in Florida, where everything is straight and flat, but I still cant say I dont need my blinkers, shocks or brakes. I cant do thatI cant pre-judge my pathits an impossible feat!
What does this have to do with becoming a successful business builder? Simply,
STOP Prejudging! Again, STOP Prejudging. 95% of people in direct sales and marketing fail, and heres the reason why. They Prejudge their Prospects and change their presentations to better fit that particular prospect. Heres an example:
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industry so Ill just change the presentation and make it a little shorter. No
