Promoting Your Business On A Shoestring Budget

| Total Words: 506

Have you ever wondered how you can create a business with a great client base, without spending thousands of dollars on ads? The truth is that advertising is not cheap and public relations can be costly as well. But a savvy business owner can often get the companys name out to the public for very little money. Notice, there is no mention of getting everything for free, but there are ways to participate in advertising for considerably less money than you would expect. In fact, if you get creative you may find better ways to advertise than youd ever imagined.

If you own a restaurant, or have one in the community that does a great business, consider going in with other businesses to create placemats the restaurant can use, and offer them for free. Anywhere from 12 to 20 businesses can place their ad on a placemat and the restaurant uses them on their tables. The price for each participating business will only be 1/20th of the cost to produce and the ads are going to be in front of a captive audience.

This can be a one-time deal or a lasting business partnership between the advertisers and the restaurant. If there are more than one location of the same restaurant,...

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