It is very much agreed in the on-demand industry that Salesforce.com has the best marketing machine going. It is an attractive package and promises improvements in business performance and practically comes packaged with a big hug.
On reviewing the merits of one CRM versus another. I came across a curious thing. While visiting the site of Salesboom.com, I noticed something called a Magic Button. This is a mechanism whereby customers can easily get their data out of the Salesforce CRM system, without having to go through the grueling Salesforce process to exit their services.
It appears that the sales team at Salesforce did their jobs, but that for whatever reasons, some customers want out, a not unexpected event in the sales world. What is surprising is that there exists a complicated process and lack of support for getting existing data out of Salesforce back into the customer’s control. Hence, the Salesboom Magic Button.
Some of the problems encountered by Salesforce Team Edition customers were elemental, such as the inability to customize fields and the lack of a mass email function at this level. These are very basic components of a contact...
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