Sooner or later, you will be faced with the decision of whether to use advertising on your blog or not. Advertising isnt mandatory for keeping your blog interesting; in fact, its merely an optional tool you can use in case you want to take advantage of your blogs popularity. But once youve decided on placing ads on your site, theres one more issue you need to consider: setting your blogs advertising rates. So how much can you expect to charge or be charged?
With blog advertising, there are no set rates. It is up to the blogger to design the correct ad payment scheme that attracts advertisers and allow him to generate a reasonable income at the same time.
To help you determine the right advertising rates for your blog, its important to consider doing some research first, particularly about similar blogs and to consider your traffic and perform some simple experimentation using your site.
Playing with figures If you think that setting your ad rates at low prices will attract more advertisers, you couldnt be more mistaken. Your $300 a month rate may not stand against another bloggers $600 a month rate if you only have 50,000 page views monthly and he enjoys...
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