A great way to advance your strategies in site promotion is through the use of visual arts. Often this is accomplished through video, but it can be done with photography to great effect.
Following the Greensburg, Kansas tornado in the spring of 2007 a radio station known for their audio presence took their new web site design and demonstrated that a visual presence could be an effective means of enhancing the experience for online visitors.
Two different photo slide shows were developed with music. Thousands of individuals downloaded the moving presentations and sent others to do the same.
In this case the expectation was less about site promotion and more about information in an emotionally moving format, but the idea has applications for your website.
If you have an online business that deals in flowers you can take beautiful photos of your flowers in bloom, bouquets, corsages, etc. and fashion them into an elegant photo slide show that your visitors can download as the equivalent of a video site promotion tool.
Sometimes the standard photography used on a website is so fixed and immovable that the movement of a photo slide show can almost...
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