Affiliate marketing presents a tremendous opportunity for small business owners to gain traffic and create a good buzz around their product(s). To have a successful program, you need to keep up with your current associates and aggressively recruit new ones.
Size Matters
Some merchants tout smaller programs because they allow you to maintain greater control and have more direct contact with your affiliates. According to Dave Delisle, of http://ThePartnerMaker.com, The problem with that idea is it puts a large reliance on a small group of people. Its better to have a larger group of affiliates all driving a little bit of traffic to your site. Advises Delisle, Rather than having fewer partners, try focusing on improving communications with the affiliates you have.
Managing Your Program
Starting and managing an affiliate program requires a lot from you, as a small business ownertheres more to it than just purchasing tracking and contact-management software:
You have to be adaptable to change. The affiliate marketing realm is subject to constant changes; and changes in other industries, such as SEO, that have repercussions that affect the...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
