Successful Flash Games And Office Boredom (or Why You Should Know Your Audience)
When it comes to online Flash games, or any games for that matter, you have to understand your audience. What’s enjoyable to a 12 year old girl might be different from what’s appealing to a 32 year old male. I have been involved with the creation of a Flash games website where the visitors are mostly male between 20 and 35. Apparently a lot of these visitors play while at work. With this audience, Ive found that often the simplest games are the most popular.
I have to admit that I wasn’t initially thinking about the website visitors. Some of the games on that website are action games with pretty sophisticated game play (for a Flash game, at least). They are similar in graphics and game play to the old Nintendo games I used to play. I was impressed when I first saw them. I thought for sure they would be the most popular games on the site.
I should have noticed right away that, while I thought these games were cool, I didn’t want to take the time to learn how to play them. Some of them involved tutorial levels to show you how to do everything, and...
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