=WHY USE TESTIMONIALS=
Simply said testimonials SELL! In fact, testimonials have been known to increase sales by 250% or more! The Internet is a very impersonal medium. People trust people! The more you can do to humanize your web site the more likely potential customers will want to do business with you. Testimonials speak to potential customers in a honest, believable way.
Buying products on the web can be scary.
Customers want to know :
– Is a web site secure?
– Is this a reputable business?
– Does this product actually do what they promise it does?
Customer testimonials can PROVIDE the answers to such questions, BUILD trust and CLOSE sales!
=HOW TO GET TESTIMONIALS=
Want a sure-fire way to get customer testimonials? Ask for them! Most customers would be happy to assist you. And you’ll feel GREAT when you hear all the positive feedback!
1. ASK CURRENT CUSTOMERS When job is finished ask your customers what they liked best about your product or service. There are many ways to ask including:
Phone Call
Email
Postcard
Letter
(If asking for mail feedback...
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