The 7 Step Challenge – Does Your Marketing Company Measure Up?
What makes you different? How do I know I will get value from your services? Why should I use your services, as opposed to someone else? These are questions that I get constantly.
I am sure that in your business you get equivalent questions. This article objectively looks at criteria you should use for choosing services like 3Rs. I would strongly advise you to use this as a template for the products and services that you sell.
All companies are set up with one key goal in mind to make money . Owners and investors put money into a company based on a business idea and plan. However, without continued and profitable sales they will fail.
It is essential that business owners realise how crucial it is to plan their sales and marketing effectively. This means understanding why people buy their products, who buys them, what problems purchasing those products solve, and what solving those problems enables the purchaser to do. Finally understanding how customers will put a value on the ownership of the product, as well as understanding the cost of not buying them.
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