The Art Of The Subliminal Message & The Power Of

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The Art Of The Subliminal Message & The Power Of The CIA

It was as early as 1957 that we were first introduced to the power of subliminal programming. In a now infamous experiment, James Vicary, took an unsuspecting cinema audience and fed them subliminal messages on the screen that told them to buy popcorn and coke. Vicary said this lead to an increase in sales. Even though Vicary’s experiment was “unsubstantiated”, has been refuted by scientists and has never been successfully replicated, it caused a panic in the general public. Due to this study the belief in the power of subliminal messages to affect our behaviour lingers.

William Dawson and other legislators, In Washington D.C., immediately launched a campaign get subliminal messages banned from television and radio broadcasts. Dawson sternly warned that if subliminal messages were used as a political propaganda tool the results could be frightening as they could be used to serve and maintain a form of totalitarian government.

Even though there was no real hard evidence to substantiate any of Dawson’s claims the huge and overwhelming public outcry was enough to force the...

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