Your first time out of the gate, youre going to be tempted to tackle an information product project that is much too complicated. After all, you know so much and cant leave out any of the valuable points! Or, you lack confidence that anyone will pay you a dime unless your ebook, book or course is crammed with every imaginable tip and technique.
Dont give in to this temptation, or youll be hamstrung and unable to finish that crucial first information marketing project. Instead, choose one of these easy formats for compiling and packaging useful information, and youll have your first product on the market and making money for you in no time.
Five Easy Information Product Formats
1. Compilation of expert contributions. Here you request others who are respected in their field to provide you with content that you bring together into a product. Why would busy experts provide you with original, thought-provoking and useful material? They often will do so at no cost if you come up with an interesting enough question for them to answer and tell them their contribution should be a page or less.
Promise them a copy of the finished report, where theyll be able...
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