If you have spent more than a few minutes studying search engine optimization and web traffic building then you know that text links are important — most especially one-way links from quality sites.
So many people interested in building traffic to their sites spend a lot of time, effort, and money building text links to their sites. They purchase links in link directories, buy links from brokers and site owners, and even swap links. Others try different methods like forum posting, blog commenting, and article writing.
But most of these people overlook one very easy and inexpensive way to achieve one-way, often permanent, text links from quality sites. What is this method of text linking? It is usually called Ezine Advertising!
That’s right, just like pork is the other white meat, ezine advertising is the other way to text link.
There are many advantages of ezine advertising when it comes to text link building:
1. You get the added bonus of email marketing benefits
2. Text link surrounded by relevant content, your ad copy, that you wrote specifically for that purpose
3. Limited outbound links competing with yours....
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