The sight of a person damaging their back or pulling a muscle doing something isn’t all that uncommon. In a number of cases, pulling one’s back is often used as a comedic device in cartoons, sitcoms, and even the occasional stage play. However, this situation occurs far too often in real life to really be ignored. In fact, this happens so often that there is a relatively large market out there for muscle relaxants and pain relievers, with a larger focus on the latter. The market for muscle relaxants tends to be for prescription drugs, though there are a few over the counter muscle relaxants. There are, however, two major problems that pharmaceutical companies that make over the counter muscle relaxants have to face.
First, there tends to be a popular conception that over the counter muscle relaxants don’t actually exist. People simply don’t seem to think that you can get a muscle relaxant, even a simple one, without having a prescription in hand. This may be linked to marketing and distribution, though even large pharmaceutical companies are suffering from the lack of over the counter muscle relaxant sales. The lack of awareness might also be...
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