It helps you to get your web site to appear in search engine result pages (SERPs) for keywords that that are relevant to your business.
Google, MSN, and Yahoo all use their own formulas to calculate the relevance of your pages, but here are a few common factors to guarantee you will rank above those not using them. Of course, one of the most important factors you want to check out is the company’s track record of results. There are a couple of factors that have effect on your search engine positioning, here is one important one, the on-page optimization factors.
If you want a healthy return on investment (ROI) with search engine optimization (SEO), your success or failure hinges on the keywords you select when combined with other factors like link popularity and web site design. This would include such tasks like modifications to your keywords, description, title tags, comment tags, alt descriptions, and title descriptions of anchors and the actual text of your web page. The TITLE tag first is the most important part, the < TITLE > tag. Words people are most likely to search on put first in the title (called “keyword prominence”). Optimizing...
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