In an express way type of day with work, kids, house chores, spouse chores, pets, activities and email all needing attention, amazing women still find time to read. Its not a lot of time. Most women don’t have time to read War and Peace or the long winding novels they did during carefree days, but do find stitches of time sewn into the fabric of a day for at least a few hundred words.
Women’s magazines were made for just such times. Containing articles, essays and photojournalism, these magazines add a little edification to already full days. Because time is precious the secret is to pick the best magazines to fill the void with things the reader really wants to see or know. The best way to do that is judge by the three A’s.
Age
The first thing magazines do to define themselves is select the age of the target group they are writing about. Age determines language use, writing style, topic selection, the types of advertisements and cover art. There are age appropriate magazines across the spectrum of life time.
From Tiger Beat, the guilty pleasure of pre-teen girls with star crushes, to Modern Maturity for women who have lived long...
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