The Write And Wrong Way To Promote Your Book

| Total Words: 1029

Did you know that if you’re marketing your book to sell books, you may be marketing for all the wrong reasons? Why? Well frankly, marketing a book to make sales will rarely ring the cash register; in fact, most of the time it amounts to what I call the “anti-sale,” the sale that always seems to elude you.

If you’re looking at your last 12 months of marketing and wondering what went wrong, ask yourself one question: “What was the driving force behind my book marketing choices?”

In a recent coaching session an author told me: “I spent $30,000 on advertising and I don’t know why I haven’t sold a single book.” Why did the author advertise? Because she thought it would sell books. Now you might think that $30k is extreme, and perhaps it is, but she isn’t the only one. Most of the topics of conversation during coaching calls, consultations or classes I teach are: “I’ve spent all this money and done all this work, what am I doing wrong?” What you’re doing wrong is selling the book and not the message or the benefits. In other words, you’re marketing your books for all the...

To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...

Recommended Products You Might Like

Keto Diet Cookbook MRR Ebook

Price: $1.97
Download Now

Fitness Tracking - Video Upgrade MRR Ebook

Price: $3.97
Download Now

Online Marketing Kickstart MRR Ebook

Price: $1.97
Download Now

#1 AI WRITER: Get UNLIMITED Unique Content in Under 30 SECONDS...