From the beginning of commerce, businesses have been promoting the ideas and products of other businesses as a way to make their own business a successful one. For example, you may see that a real-estate company may promote a particular lawyer in order to close a sale while that lawyer will also promote that real estate company in his firm.
Everyone has heard of the barter system and may have thought that this system is outdated and is not used anymore. However, with modern technology, the barter system is still alive. People still trade services and items rather than using money. The business of Internet marketing is proof that the barter system is still alive.
In the Internet Marketing world, we call this new form of the barter system, cross promoting. This system is in place to trade of advertising space. Advertising companies in the past have charged top dollar for premium advertising space on the most prominent bill boards or a radio station that has millions of listeners.
Now, with the availability of the Internet, instead of paying for advertising space in this way, you would place the ad for your own home based business idea or...
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