If you are going to start a web site, you have to have a domain name. There are a couple of tricks, however, you should know before you buy one.
Tips on Getting Your Domain Name Right
Far too often, people just rush out and pick domain names on the fly. What sounds cool? What sounds professional? Ill just use my business name. These are the basic methods people come up with domain names and they can lead to regret down the road. A domain name is like a spouse, it can be great or horrific in the long run.
Unless you have a business name that is very well known, dont use your business name as the domain. It isnt really going to help you generate traffic and people will still be able to find you through search engines since you are probably the only one using the name. If you are paranoid about others stealing it, trademark and register the name.
The best way to pick a domain name is to first due keyword research. Keyword research is going to identify the keyword phrases your prospects are using to search for your services or products. You want to create a list of high traffic keyword phrases and then make one of those phrases your domain name. Search...