Trade Show Graphics – The Inside Scoop

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Display graphics are graphic images used for illustration or “display” purposes. Display Graphics are usually printed on paper, vinyl or fabric using a “large format” printing device. Normally display graphics are over-sized graphics printed on paper or some other material, and then mounted or hung on a graphic display unit of some sort in a conspicuous place.

One-off display graphics are used in vinyl banners, trade show displays, or as backdrops for a convention, press conference, or special event such as an athletic event or tournament.

Multiple units of display graphic items are often required when a company has numerous sales outlets or franchises. In that case the producer of display graphics will produce a number of units such as posters, mounted displays, banner stands or vinyl banners so the company can mount a consistent promotional campaign.

**Indoor vs. Outdoor Applications

One of the most important distinction is between display graphics used for indoor displays and display graphics used for outdoor display purposes.

Indoor products are usually set up in trade shows, retail stores, malls, and conferences....

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