Understand Search Engine Optimization

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When you are searching on the web for something you want to buy or just search for some information, you go to a handful of search engines out there and type in what you are looking for and receive a ton of different sites to visit. So what if you want your website or business to show up at the top of the page ? This is where search engine optimization comes into play.

Search engine optimization, or SEO, is used by online businesses as a way to increase their chances of being in the top ten rankings on search engines. Because most web surfers only look at the top three or five websites listed, being that high in ranking increases the possibility of making a sale. Because there are many tricks to using SEO, you may become confused easily if you are not used to it.

Keywords are the most important part of search engine optimization. Otherwise known as tags, keywords are descriptors of your business or site. The best ways to use SEO is to add keywords and phrases to your web pages and create back links to your website so potential customers will be able to find your site regardless of whether they use a search engine or not. Search engines use web spiders that search...

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