Understanding Color Printing Jargon

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Do you know the difference with colors? For most people, a color is a color. But for a professional who uses colors for a living, there are more to it.

Printers are well aware of the difference processes in color printing. Lets talk about this color printing processes so you would understand what each means.

Most color print projects use either spot colors or process colors. In every project, budget plays a large role in the decision as well as the printing method and the design elements used in the layout. As a rule of thumb, a couple of spot colors will definitely cost less than a four-color or process color printing. However, when you use full color photos, a more expensive color process may be your best option.

What are spot colors? As Ive said before, spot colors are cheaper than the full color ones. When do you use spot colors? Well, there are several guidelines to determine whether spot colors would do the trick. Here are a few:

– If your publication has no full-color photographs.
– If your publication needs a color that cannot be accurately reproduced. This includes CMYK (cyan, magenta, yellow and black) inks which are often...

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