It seems CRM technology is the buzz in business these days. And its no wonder customer relationship management is a powerful tool when implemented correctly. So what CRM solution should you choose?
Whether you are in a retail industry, financial services, high tech, telecommunications, computer or any other business to be successful you need to have better customer service than your competition.
This can be a much bigger task for small or medium size businesses who may not have the resources available to them. A billion dollar industry is going to have all the resources. But at the end of the day they have to both accomplish the same thing.
There are ten things to consider when evaluating your CRM software.
1. Company Goals and Strategies until you know exactly what these are youll have trouble dealing with the remaining 9 items.
2. Web-based, Client based smaller companies may do better with web based services which take care of storage, updates, and anything else related to software. On the other hand client side software resides on your computers and you have full control of it.
3. Budget and the Total Cost of Owning determine...
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