What Makes Mozilla’s Firefox Attractive?

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If you’re much of a tech geek, you probably have at least heard of the “browser war” between Microsoft’s Internet Explorer and Mozilla’s Firefox. For years, Microsoft Internet Explorer has had a near monopoly on the browser market. Sure, they had a little competition from Netscape, but not much. That has all changed with Firefox. Mozilla’s Firefox has put a large dent in the IE market share.

But why? What makes Firefox attractive? As a Firefox user, I think I can tell you. I can at least tell you what attracts me to Firefox.

Tabbed Browsing. This feature is a huge plus to me. As an Internet marketer, I can do some heavy duty web browsing. It’s a lot easier to have 25 tabs open that 25 windows.

Search Features. Firefox has that cool search bar in the upper right hand corner. With the click of a button, I can search using any one of many search engines. This is another feature that is very attractive to Internet marketers.

Extensions. Firefox add-ons are a lot easier to come by that IE add ons, probably because Firefox is completely open source. Sure, there are plenty of IE toolbars, but there are tons of...

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