One of the most thrilling moments for an author is when they are invited to participate in a book signing. This is often the stamp of approval many writers need, especially with their first book.
Most bookstores see a book signing as a means of increasing foot traffic and promoting a sense of connectedness with the writing community. Most bookstore owners are open to the idea of providing time, space and promotion for a book signing.
From a writers perspective this should be a gold mine in promotion. Bookstore owners will often post notices announcing the book signing; many will also provide announcements in regional newspapers that are designed to promote the book signing.
Bring comfortable shoes and your favorite pen. Then enjoy your moment in the sun.
However, unless you are a well-established author there are a few things that you should not expect from a book signing.
A waiting line.
The sale of a significant amount of books.
Writer’s cramp.
The truth is a book signing will likely result in a few friends, family and an assortment of curious others who have come to have you personally sign their purchased copy of...
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