Why Price Point Is Crucial When Choosing A Home Business.
How important is the initial start-up cost (price point) of an online or home based business opportunity? This is a very delicate subject that is often not credited with enough significance. Hitting the right sweet spot with start-up costs can literally make or break your success in the online entrepreneurial world.
Call it what you want price point, start-up cost, price threshold (the initial fee to get registered and started in an online opportunity), but it is crucial that this amount is not priced too low, or too high.
TOO High Priced Business Opportunities
The problem with high ticket business opportunities are twofold: 1) your field of prospects is radically reduced, and; 2) most newcomers underestimate the additional costs of getting a business started. Most people who join high ticket business opportunities ($2,000 to $10,000) are not told about the high cost of making each sale (the average cost of acquiring a new customer). Advertising is your most significant ongoing investment. Online beginners hear that an opportunity is $3,500 (for example) and forget that this amount will only...
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